My Dad and His Art
I want to share a story about my Dad, Stephen Gormley and how he's been using principles from the "Prosperous Coach (Rich Litvin & Steve Chandler)" and "The Art of Making Things Happen (Steve Sims)" for 47+ years to create a 7x Figure Business. A little bit about my Dad. His name is Stephen Gormley and he's self-made world renown glass artist. His Career Stats;
100x 5 Star Hotel Projects, 18 Countries with completed projects, And 47+ Years of creating, innovating and leaning into his edge. He's a self-taught artist, engineer, designer and businessman. Here is where the Prosperous Coach comes in. - He's never had an official website until now, 2019! (It's www.gormleyglass.com) - He does ZERO marketing - He only works with a handful of world-class architects and designers from around the world. (No more than 10) - He only takes on a few projects a year. - For 47+ Years he built his business on word of mouth and growing relationships.
Sound familiar? I thought so too. So I asked him, how did he get started.
And this is what he told me / did;
When he would visit a city for work, he would open the phone book and just call on his dream clients (designers and architects) and ask for a meeting. He would say "Hi, I'm Stephen Gormley, I'm a glass artist and I have glass pieces I'd love to show you. I'd also like to learn more about what you're up to and how I can help you.
He would show up and just connect, learn about the designers, the architects, ask about their projects, ask about their challenges, and create a real relationship. He worked with 1x architectural firm for over 20+ years. Imagine nurturing a relationship with a client for 20+ years. What would be possible?
He would give creative solutions and ideas to the design challenges that were on the table. He would give samples. He would draft designs. He would meet with them. He would offer to do the hard/impossible projects - because they were challenging.
When things seemed like a fit and everyone was engaged - he would calculate all the costs involved in the production and shipping and propose. And if it was a 'no', he'd work on the next proposal, and the next, and then the next. He once proposed for job for 2 years because he got a yes. 2 years!
In conclusion, the Prosperous Coach approach isn't new. It seems to me that people have been using this approach for thousands of years because it works. And it's Rich Litvin and Steve Chandler's art that said it in a way that makes sense to us as Coaches.
Also if you have clients who are growing their business - what Prosperous Coach approach could they apply?